Should you Invest Time in Twitter Marketing?

twitter-marketing-for-business

In the next part of our series of discovering what social media networks you should, or shouldn't be investing time marketing your business in based on your business niche and industry, we will take a look at twitter. Now if facebook is the Gorilla in the room when it comes to social media, then twitter is it's giant Orangoutang cousin. However, … [Read more...]

Is Facebook Marketing Right for your Business?

facebook marketing for business

So you've heard about all of the benefits of participating in , and engaging your customers. But with so many social media sites out there, how could you possibly have enough time in the day to set up profiles on all of them, yet alone be active within each one of them on a daily basis? This is a problem that many business owners share, they want … [Read more...]

10 Mind Blowing Internet Marketing Statistics for 2012

internet marketing statistics for 2012

Hubspot has just released it's "State of Inbound Marketing Report for 2012," and here are 10 mind blowing  (internet marketing) statistics that we thought would be especially intriguing. For a little housekeeping with some internet marketing slang words used in this article," inbound marketing" will refer to internet marketing tactics such as SEO, … [Read more...]

Linkedin: The Best Social Media Site for Marketing?

linkedin marketing tips

So you've heard all the hype with facebook and twitter, how great they are for marketing, and how you must have a business presence on these sites now a days. All of this is very true, but how does their little brother in the world of social media stack up to the marketing effectiveness of these other social media giants? The answer is that … [Read more...]

Marketing Mythbusters Case #5 – Please Retweet Doesn’t Work

twitter tips for business marketing

Even if you're just a newbie to twitter, I'm sure you've seen people include something like: "please retweet," or "please rt" in their posts.You may have wondered, does this really work? After all, with only 160 characters allowed, that's some valuable content real estate being taken up. So the question is, does this work, and how well does it … [Read more...]

Marketing Mythbusters Case #4 – Don’t Call Yourself a Guru

twitter for business tips

The community of “they” may find that calling yourself a guru, or an expert, is a bit on the pretentious side and potentially too risky of a marketing move. However, the proof is in the pudding here when you break down the facts. Based on Twitter findings, which analyzed 5 million users, those people that had the word guru in their bio had 100 … [Read more...]

Marketing Mythbusters Case #3 – Don’t Market on the Weekends

wilmington nc digital marketing

When I first delved into the task of myth debunking, it took me by surprise that “don’t market on the weekends” is indeed a myth. I thought surely this must be true. We’ve personally never marketed on the weekends ourselves thinking, “who really wants to be bothered, or is even paying attention?” You were probably thinking the same … [Read more...]

Marketing Myth Busters Case #1 – Social Media Marketing is all about Engagement

blog marketing services wilmington

In this kick off article to our "Unicorns and Leprechauns - 5 Marketing Myths Busted" series, we're going to delve into the world of and uncover the myth of: "Social Media is for Conversations, not Broadcasting." Now if you've read even one blog post or watched a single webinar about how to market on social media, then I'm sure that you've … [Read more...]

Google Search, Plus your World – What it Means for SEO and You

google plus your world change

So you're probably seeing all of these posts around the web talking all about this latest Google change called "your world." Yes, there has been a very large change within Google search. But the real question is, what does this change mean for SEO, and more importantly, what does it mean for your marketing strategy. Let's first get into what this … [Read more...]

Get the Most out of Linkedin for your Business

LinkedIn marketing wilmington nc

Linkedin can be a very powerful tool for small, medium, and even large sized business owners when utilized to its fullest potential. Some of the following you may already be doing, however you may need to make a few slight adjustments. Linkedin has over 100 million users and it’s the only site that’s all about business, so it’s time to step … [Read more...]